Gorgias Pricing Explained: What Shopify Stores Really Pay
If you run a Shopify store, you have probably seen Gorgias recommended in every ecommerce support thread. It is genuinely popular, and for good reason. But the pricing is where most store owners get confused.
That confusion is fair. Gorgias does not charge per person like most helpdesks. It charges per ticket. Then it charges extra for AI. Then it charges extra again if you go over your ticket limit. Three separate numbers, all moving at once.
Below we break down how Gorgias pricing works for a Shopify store, where the hidden costs show up, and when a cheaper tool like Tidio or Freshchat makes more sense. Prices and limits come from each vendor's public pricing page — we have not run paid tests, so check the vendor's site before you commit.
How Gorgias pricing is structured
Gorgias starts at $10 per month on the Starter plan, which covers 50 tickets per month. That is the entry point, and it is cheap enough to test.
The important thing to understand is that Gorgias counts tickets, not agents. On Pro and above, you can add unlimited agents without paying more per person. If you have five people answering support, that is a real advantage over per-seat tools.
A ticket is roughly one customer conversation. A shopper asking about a return is one ticket. The same shopper coming back the next day about a different order is usually a second ticket.
That distinction matters a lot for Shopify stores, because order questions tend to come in waves. A shipping delay or a sale weekend can triple your ticket volume in 48 hours.
The ticket overage problem nobody warns you about
Here is where Gorgias pricing gets uncomfortable. If you go over your ticket allowance, each extra ticket costs somewhere between $0.36 and $0.40.
That sounds small. It is not, if your volume is spiky.
Run the numbers on your own calendar before you sign up, because this is the part that bites. Take a store that runs four flash sales a year and sits at a comfortable, predictable volume the rest of the time. If a sale week triples the usual ticket count, every ticket above the allowance is billed at the overage rate — and that is money that never appears in an average month. Multiply your own peak-week overflow by the overage rate on your plan and see whether the number still looks like the $10 you started from.
Gorgias is not doing anything shady here. Ticket-based pricing is just less predictable than a flat fee. If your support volume swings hard with promotions, budget for the peaks, not the average.
If your volume is steady and low, this is a non-issue. If it is not, it is the single biggest thing to watch.
The AI Agent is billed separately
Gorgias includes an AI Agent that handles order and returns questions on its own. It is genuinely good at Shopify-specific tasks, because it can see order data.
But it is not included in your plan price. You pay per successful resolution, roughly $0.90 to $1.00 each. You only pay when the AI actually resolves the conversation, which is a fairer model than charging per attempt.
The catch is that this sits on top of your ticket plan. So your real monthly cost is plan fee, plus AI resolutions, plus any ticket overages. Three lines on the invoice.
The arithmetic to do yourself: take your monthly ticket count, estimate what share the AI would genuinely resolve end to end, and multiply by the per-resolution rate. For a store doing a few hundred tickets a month with AI clearing half of them, that line is a meaningful add-on. Not unreasonable — but not the $10 you saw on the pricing page either.
What you actually get for the money
The reason store owners tolerate the pricing complexity is Shopify depth. Gorgias lets you refund, cancel and edit orders without leaving the ticket. No tab switching, no copy-pasting order numbers. It is the deepest ecommerce integration in this comparison, and that is the vendor's core pitch rather than something we verified in a live store.
Gorgias also shows revenue attribution, so you can see how much support conversations contributed to sales. For a store owner trying to justify support spend, that is useful.
Other things included: a full helpdesk, live chat, and revenue statistics. It is a complete ecommerce support tool, not a stripped-down chat widget.
One honest downside: Gorgias is built for ecommerce. If you sell services or digital products without physical orders, most of the value disappears. You would be paying ecommerce prices for a generic helpdesk.
**When Gorgias is worth it.** Gorgias makes sense if you hit most of these:
- You sell physical products on Shopify and handle order questions daily
- You have several agents and want unlimited seats rather than per-person pricing
- Your support volume is fairly predictable month to month
- You want AI handling returns and order status without building anything
If that describes you, the pricing is defensible. The Shopify depth is hard to match.
If you are a one-person store doing 100 tickets a month, you are paying for power you will not use. Look at the alternatives below first.
Tidio: the cheaper starting point for small stores
Tidio starts at $24.17 per month billed yearly, and there is a free plan with 50 conversations per month. For a store testing whether live chat helps at all, that free tier is a low-risk way to find out.
Setup is quick by design: Tidio advertises live chat working in under ten minutes, which is the vendor's own claim rather than a stopwatch result on our side. Even so, it is a fair sight less work than wiring up a helpdesk.
Tidio's Lyro AI answers questions from your FAQ automatically. The first 50 AI conversations are free for life, which is a nice touch. The catch is that Lyro credits run out quickly on the cheaper plans, and advanced analytics are locked to higher tiers.
Where Tidio wins: price and simplicity. Where Gorgias wins: order actions inside the ticket and revenue attribution. If you mostly answer "where is my order" and "how do I return this," Tidio handles it for less.
Freshchat: the free option for growing teams
Freshchat from Freshworks starts at $19 per agent per month billed yearly, and the free plan covers up to 10 agents. Ten agents at zero cost is unusually generous.
It is omnichannel, covering web chat, WhatsApp and Apple Business Messages. Freddy AI assists your agents, and there is a bot builder if you want automation.
The catch is on the AI side. Freddy AI Agent is billed per session as a paid add-on. The first 500 sessions are free, then it is $49 per 100 sessions. That adds up faster than per-resolution pricing if your volume is high.
Freshchat is a good fit if you are growing a support team and want to start free, then scale into the wider Freshworks ecosystem. It is a weaker fit if you specifically need Shopify order actions, because that is not its strength.
Quick comparison for a Shopify store
- **Gorgias** — from $10/mo, 50 tickets. Best Shopify depth, ticket-based pricing, AI billed per resolution.
- **Tidio** — from $24.17/mo billed yearly, free plan with 50 conversations. Easiest setup, good Shopify sync, AI credits run out fast.
- **Freshchat** — from $19/agent/mo billed yearly, free plan up to 10 agents. Best free tier, AI billed per session.
If you want the deepest Shopify integration and can absorb variable costs, Gorgias. If you want simple and cheap, Tidio. If you want free seats for a growing team, Freshchat.
Always check the vendor's site for current pricing before you commit, since all three have changed their plans in the past.
Frequently asked questions
Does Gorgias charge per agent or per ticket?
Per ticket. Gorgias counts customer conversations, not seats. On Pro and above you can add unlimited agents at no extra per-person cost, which is different from most helpdesks. Starter begins at $10 per month for 50 tickets.
What happens if I go over my Gorgias ticket limit?
You pay an overage fee for each extra ticket, roughly $0.36 to $0.40 depending on your plan. There is no hard cutoff, so support keeps working, but the bill grows. Stores with seasonal spikes should budget for their busiest month, not their average.
Is Gorgias AI included in the plan price?
No. The AI Agent is billed separately per successful resolution, around $0.90 to $1.00 each. You only pay when the AI actually resolves the conversation rather than handing it to a human. It sits on top of your ticket plan and any overages.
What is a cheaper alternative to Gorgias for a small Shopify store?
Tidio is the usual pick, starting at $24.17 per month billed yearly with a free plan covering 50 conversations. Freshchat is another option, with a free plan for up to 10 agents. Both cost less than Gorgias at low volume, but neither matches its Shopify order actions.
Ready to pick one?
Marcus Reed — Marcus Reed is the senior editor at ChatbotRadar. He tracks live chat and AI chatbot tools for small teams, verifying pricing on vendor sites and trialling tools on their free plans. How he tests · Report an error
Disclosure: this article contains affiliate links. If you buy through them we may earn a commission at no extra cost to you. Pricing and features are re-checked regularly but can change — always confirm on the vendor's site.